About
It’s about caring for the caregivers
The mission of Reach For Me is to improve the lives of primary caregivers and families raising underage or adult children with special needs, as well as caregivers supporting aging parents, a spouse or life partner, military veterans, and other disabled loved ones. Caregivers are an underserved population—one the CDC estimates at 75 million people in the United States alone.
Caring for the caregiver.
Reach For Me was founded by a national bestselling author of six books, keynote speaker, and former corporate trainer to Fortune 500 organizations. As the single father of an adult son diagnosed with Williams syndrome by Children’s Hospital Minneapolis, and as a longtime caregiver to his mother, the founder has lived the caregiving journey firsthand. Drawing on more than two decades of caregiving experience and a proven track record in corporate America, he has repurposed those skills into a practical, step-by-step program designed to improve the lives of caregivers.
At the heart of Reach For Me is a life-changing process known as the Personal Caregiver Roadmap. This process helps caregivers assess, take stock of, and navigate the emotional, physical, financial, and spiritual challenges that often arrive unexpectedly with caregiving. By providing structure, clarity, and practical tools, the Roadmap empowers caregivers to move forward with greater energy, hope, perspective, and resilience.
In addition to the Personal Caregiver Roadmap, Reach For Me offers advocacy-based processes that help caregivers more effectively support themselves and their loved ones—often saving thousands of dollars each year while reducing stress and unnecessary obstacles. These tools are designed to help caregivers better manage the inevitable hills and valleys of the journey, improving mental health and overall well-being.
We encourage every caregiver to build their own Roadmap and plug into meaningful support through Reach For Me’s programs, including weekly caregiver group meetups offered both locally and virtually, educational resources, and immersive experiences such as the Caregiver Weekend Summit.
Reach For Me is more than a network—it is a growing community built to support caregivers at every stage of the journey.
Welcome to Reach For Me.
founder’s message
Learn why this network can be so beneficial for you and your family.
SEE HOW
Leadership
Michael Boylan
Founder/CEO
Michael Boylan is a successful entrepreneur of 25 years, national bestselling author of 5 books, a nationally recognized keynote speaker and developer of corporate training programs which have benefited 100,000 professionals and 20 Fortune 500s such as IBM, Microsoft, ADP, Robert Half, Cap Gemini, CBS and others.
He is the single father of an adult special-needs son on the autism spectrum. RFM is his 4th entity. He has appeared on CNN, Bloomberg Financial, Fox and Friends, ABC, NBC, CBS and other network interviews about his books and programs.
He enjoys hiking, skiing, running and music.
Sonja Watson
Manager of Program Delivery
Sonja Watson leads the content and program delivery efforts of RFM.
She is a seasoned professional of 18 years in content design and delivery, formerly for a $500M company. Her experience/ insight into packaging and delivery of material in the digital world assists RFM in its multi-channel distribution efforts.
She is an accomplished sports enthusiast who competes in international ultra-marathons.
John Christenson
Vice President of Technology
John leads RFM’s technology development and operations with 25+ years of experience in architecting highly scalable web-based, cloud and SaaS systems for Fortune 500 and mid-sized organizations.
He has lead teams across departments as a technology-focused professional with deep project management experience around mission critical applications.
He is an accomplished golfer.
Denny Laufenburger
Managing Director, Launch Initiative
Megan French
Lead Designer
Megan has held key design roles for the largest healthcare organization in the world. She is responsible for the look and visual appeal of all Reach For Me materials.
She is a hiking enthusiast and an accomplished competitive cyclist.